Background:
The Wuhan International Conference on E-Business (WHICEB) series is an affiliated conference of the Association for Information Systems (AIS), which has been held successfully since 2000, serving as an annual academic conference for improvement and development of global e-business research, academic exchange, and cooperation. The 25th conference will be held in Ningbo, a renowned port city in eastern China’s Yangtze River Delta region. The theme is ‘Navigating the Future: Digital Platforms, Intelligent Technologies, and Sustainable Ecosystems for Global Enterprise’.
The global landscape and competition are now undergoing profound transformations and restructuring. Rapid advancements in digital technologies, particularly emerging intelligent systems like generative AI, are reshaping business ecosystems and competitive paradigms. Simultaneously, sustainable development has become a global consensus and the key to the long-term competitiveness of enterprises. As a hub city for cross-border e-commerce in China, Ningbo city is the bridgehead and frontline for observing, practicing, and leading this round of globalization transformation with digital intelligence and sustainability as the core driving forces.
The WHICEB2026 will be held in Ningbo from May 28 to 31, 2026. Through academic research presentations and session speaking, the conference will explore how digital platforms, AI technologies, and sustainable ecosystems are reshaping global value chains, empowering cross-border innovation, and fostering the business ecosystems of the future. Scholars in e-commerce, information systems, marketing, strategic management, and public management are welcome to participate in the conference and promote interdisciplinary research findings, and share the experience of different countries and regions. English will be the formal language at the conference.
World-class scholars in digital platforms, intelligent technologies, and sustainable ecosystems will be invited to give keynote speeches. Workshops on different topics will be organized together with academic institutions located within China or abroad. Doctor Consortium will be held at the conference to activate youth scholars in enriching academic activities.
Paper Submission:
We only accept full research papers (less than 12 pages, LNBIP format) from different aspects of business and disciplines. Research methods as case study, modeling, empirical study, on-site, questionnaire, or experimental study, are all welcome.
- Conference proceedings from 2003-2021 have been listed in the Conference Proceedings Citation Index- Science/Social Science & Humanities (CPCI-S or CPCI-SSH, the former Index to Scientific & Technical Proceedings®, ISTP).
- Conference proceedings of 2023 and 2025 has been published in Springer’s Lecture Notes in Business Information Processing (LNBIP), and been indexed by EI Compendex, CPCI and Scopus
- The proceedings from 2011 will also be available at AIS eLibrary (http://ais.site-ym.com/?AISeLibrary ).

Tracks:
FIXED TRACK
- Conference Theme Track: Digital, Intelligent, and Sustainable Ecosystems for Global Enterprise
- GenAI and User Behavior
- Data Science and Analytics
- Digital Enablement and Governance
- Digital Strategy and Social Impact
- Digital Marketing and Innovation
- Next-Gen Technologies in Social Commerce
- e-Commerce Platform and Operations
- Engaging Technologies and Immersive Design
- Human-AI Interaction
- IS in Healthcare Service
- Social Computing on Digital Platforms
- Transformative Digital Service and Impact
- General IS and Digital Business Topics
PROPOSED TRACKS
- WAITING……
International Journal Recommendation:
This conference will prepare a special issue of SSCI closely related to the conference theme, which is supported by SSCI-indexed international journals. Selected best papers from the proceeding will be recommended to the following international journals/special issues: Data and Information Management (EI), Electronic Commerce Research and Applications(SSCI) , Electronic Markets(SSCI) , Electronic Commerce Research(SSCI) , Industrial Management & Data Systems (SCI), Internet Research (SSCI) , Journal of Organizational and End User Computing (SCI & SSCI) , Journal of Information & Knowledge Management(EI) , International Journal of Networking and Virtual Organizations(EI), Journal of Systems and Information Technology(EI).
DOWNLOAD:Call For Paper_WHICEB2026