Track Co-Chairs
Nan Wang
Associate Professor
nanwang@whu.edu.cn
Wuhan University
Zhongyi Hu
Associate Professor
zhongyi.hu@whu.edu.cn
Wuhan University
Xiabing Zheng
Associate Professor
isxzheng@ustc.edu.cn
University of Science and Technology of China
Jun Zhang
Senior Lecturer
jun.zhang2@monash.edu
Monash University
Brief Introduction
Technologies such as VR/AR, AI, big data precise matching, and mobile internet services are deeply penetrating the entire “pre-trip, in-trip, post-trip” process of tourists. Before the trip, tourists can enjoy immersive preview of scenic spots via VR and get personalized itinerary plans customized by AI. During the trip, they can rely on AR navigation to understand cultural connotations and use mobile platforms to realize “contactless ticket purchase/check-in” for simplified procedures and less waiting time. After the trip, they can share travel experiences through social network platforms, while big data can integrate tourist feedback to optimize the service details of destinations and service providers.
This track focuses on the specific application scenarios of the above-mentioned technologies in the entire travel experience process of tourists. It welcomes empirical studies based on carriers such as scenic spots, hotels, online travel platforms, social media travel information, and AI tools, aiming to jointly explore practical paths for digital technologies to make the entire travel process more convenient, immersive, and user-friendly.
Topics
1.Social Media Information and Visitors’ Travel Behavior
2.User Behavior in Adopting AI-Driven Travel Services
3.User Behavior in Travel Live Streaming
4.Tourism Demand Forecasting
5.Data Driven Decision Making in Tourism
6.Design of AI-Powered Services
7.Digital Tourism and Rural Revitalization
8.Big Data-Driven Tourist Satisfaction Analysis
9.Multimodal Tourism Information Processing and Mining
10.AI-Powered Personalization in Tourism
11.Online Tourism Platform Governance
12.Ethics, Privacy, and Data Governance in Digital Tourism
Track Co-Chairs
Yangjun Li
Assistant Professor
liyangjun@bit.edu.cn
Beijing Institute of Technology
Yan Zhang
Assistant Professor
yanzh@lzu.edu.cn
LanZhou University
Chaofan Yang
Assistant Professor
yangchaofan@xjtu.edu.cn
Xi’an Jiaotong University
Yanping Guo
Assistant Professor
guoyanping@xauat.edu.cn
Xi’an University of Architecture and Technology