Tracks Descriptions

Track 6: Digital Innovation and Social Impact

Track Co-Chairs Xiaobo (Bob) Xu Professor and Department Head of Intelligent Operations and Marketing Xiaobo.Xu@xjtlu.edu.cn Xi’an Jiaotong-Liverpool University       Chenwei Li Assistant Professor and Deputy Program Director Chenwei.Li@xjtlu.edu.cn Xi’an Jiaotong-Liverpool University       Fei Ma Professor and Associate Dean mafeixa@chd.edu.cn Chang’an University       Brief Introduction Read more…

Tracks Descriptions

Track 9: E-business strategy & online marketing

Track Co-Chairs Xiaoling Li Professor lixiaoling@cqu.edu.cn Chongqing University, China       Lu Wang Assistant Professor luwang@zuel.edu.cn Zhongnan University of Economics and Law, China         Qing Huang Assistant Professor huangqing19@126.com Chongqing Technology and Business University         Brief Introduction With the rapid development of information technology, Read more…

Tracks Descriptions

Track 10: Emerging e-Commerce Initiatives Enabled by Advanced Technologies

Track Co-Chairs Rong Du Professor durong@mail.xidian.edu.cn Xidian University           Hongpeng Wang Associate Professor whp@lzu.edu.cn Lanzhou University       Peng Wang Associate Professor pengwang@nwpu.edu.cn Northwestern Polytechnical University         Brief Introduction Advancements in disruptive technologies such as artificial intelligence, blockchain, the Internet-of-Things (IoT), and Read more…

Tracks Descriptions

Track 11: Engaging Technologies

Track Co-Chairs Nannan Xi Assistant professor (Tenure Track) nannan.xi@tuni.fi Faculty of Management and Business, Tampere University, Finland       Hongxiu Li Associate Professor (Tenure Track) hongxiu.li@tuni.fi Tampere University, Finland         Juan Chen Associate Professor juanchen@aufe.edu.cn Anhui University of Finance and Economics         Juho Read more…